Did you know the United States Postal Service has a list of romance-themed towns that participate in a Valentine's Day postmark program? Naturally Loveland, Colorado — also known as the nation's Sweetheart City — is on that list!
For 75 years, the city and its volunteers have lovingly hand-stamped and re-mailed valentines through the Loveland Post Office Valentine Re-Mailing Program. The program has grown to be the largest of its kind in the nation, with valentines coming from all 50 states and more than 110 countries!
The Loveland Chamber of Commerce hosts an annual contest to create a new design that appears on the envelope next to the postmark. The 2021 cachet (as seen below) will adorn all 130,000+ Valentines that come through Loveland's Valentine Re-Mailing Program. The artwork was designed by Corry McDowell and the verse was written by Judy Rethmeier.
To have cards and letters re-mailed with the Loveland postmark, properly stamp and address each individual Valentine and put them all in a larger envelope and mail with proper postage to:
Postmaster - Attention Valentines
446 E. 29th St.
Loveland, CO 80538-9998
To ensure delivery by Valentine's Day, the Post Office must receive your cards by the following deadlines:
- February 1 for international mailings
- February 7 for U.S.-destined mail outside of Colorado
- February 9 for mail to be delivered within our state
Letters received after these dates will still receive the cachet but may not reach your loved ones before Valentine's Day.
Your individual cards MUST have proper postage when they reach the Loveland Post Office or they will be returned to you instead of being delivered to your recipient. Use one of the beautiful Forever stamps from the Love/Wedding section on the United States Postal Service website.
Each year, Loveland also releases a special Valentine's Day card designed by a local artist. Cards cost $5 and can be purchased at the Loveland Visitors Center, the Loveland Chamber of Commerce, most King Soopers or Safeway grocery stores, or online.
Naturally, Lovelanders are very proud of their program that sends a message of love around the globe. In fact, there is a waiting list for people who would like to be one of the 50+ volunteers who lovingly hand-stamp each card for the first two weeks in February. Check out how much fun the volunteers have: